Upcoming events.

Our local chapter hosts events for public relations professionals throughout the year that focus on education, professional development, networking and more. Check out our calendar to see our upcoming offerings. We’ll see you there!

Additionally, our national organization regularly offers webinars, on-demand workshops and other online programs to round out your professional development needs.

Sep
10
to Sep 18

Experience-Based Cohorts — Fall 2026

WMPRSA members will lead these experience-based groups in a discussion of current issues in PR. Topics will be fueled by each cohort to customize the experience and value for each member in each group. Times and method/location will vary by group.

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Sep
24

Chapter Mixer/Back to School

Hear from WMPRSA leaders and learn about upcoming programs. And you’ll have plenty of time to network with students and professionals of all levels to build connections, talk shop, and dish about the latest PR trends.

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Oct
8

AI Issues for Proactive Communicators

  • GVSU Downtown - L. William Seidman Center (map)
  • Google Calendar ICS

AI Issues for Proactive Communicators is an interactive workshop designed to equip marketing and public relations professionals with the insights and tools they need to lead responsibly in an AI-driven landscape.

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Apr
23

Professional Growth Lab: Career Development for the Future

Our April program is a special hands-on event designed to help PR pros at all levels elevate their overall career toolkit. Whether you're aiming to grow in your current role or explore new possibilities right now (or way on down the road...), this experience will help you build confidence and capability for what’s next in your PR career.

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Mar
12
to Mar 20

Experience-Based Cohorts — Spring 2026

WMPRSA members will lead these experience-based groups in a discussion of current issues in PR. Topics will be fueled by each cohort to customize the experience and value for each member in each group. Times and method/location will vary by group.

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Jan
22

How to Measure Reputation

We’re all thinking about goals and how to measure them at the start of the new year. Join us for a discussion on the latest tools and best options for measuring reputation with an expert in corporate reputation management.

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Sep
11

Chapter Mixer/Back to School

Hear from WMPRSA leaders and learn about upcoming programs. And you’ll have plenty of time to network with students and professionals of all levels to build connections, talk shop, and dish about the latest PR trends.

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Sep
1
to Sep 30

Experience-Based Cohorts — Fall 2025

WMPRSA members will lead these experience-based groups in a discussion of current issues in PR. Topics will be fueled by each cohort to customize the experience and value for each member in each group. Times and method/location will vary by group.

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May
28

Exploring the Legal Landscape of DEI

Join us for a timely and important conversation on the legal implications of today’s DEI challenges with Abby Cote, Labor and Employment attorney at Warner Norcross + Judd LLP. Abby will offer insights to help communicators, leaders, and organizations navigate this complex and evolving space.

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May
21

Lakeshore Meet & Greet

Learning and networking on the lakeshore—what could be better than that? Join us for Lakeshore Meet & Greet in St. Joseph. This event includes a social hour plus a mini-program on PR best practices featuring Ellen Bristol, Manager of Public Relations, Corewell Health. FREE!

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May
15

The Art of Storytelling: Keeping it Fresh

With newsrooms shifting focus and so much competing content online, how can organizations "Keep it Fresh" when it comes to storytelling on their owned channels: blogs, newsletters, social media and more? We'll hear from local cultural institutions that have successfully used storytelling to promote their organizations.

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Apr
11

How to Lift Others Through Mentorship, Sponsorship, Coaching & Advocacy

Whether you're looking to mentor, sponsor, coach, or advocate for others, understanding these roles is key to helping professionals, especially those from different backgrounds, grow and succeed. Learn how you can actively support and uplift others, foster more inclusive professional relationships, and create meaningful change in your industry.

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Mar
13
to Mar 20

Experience-Based Cohorts — Spring 2025

WMPRSA members will lead these experience-based groups in a discussion of current issues in PR. Topics will be fueled by each cohort to customize the experience and value for each member in each group. Times and method/location will vary by group.

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Jan
27

AI for Effective PR and Communication

RESCHEDULED to January 27 due to weather conditions.

Delve into the transformative power of Artificial Intelligence (AI) in the realm of public relations and communication. Tony Lambert, Chief Technology Officer at TechSmith in Lansing, will lead a demo-heavy session built to equip you with the knowledge and skills to harness the power of AI for content creation, social media management, crisis communication, and media relations.

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